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Shuttercraft Gloucestershire

07 February 2014

Matt Blewett, the shuttercraft franchisee for Gloucestershire, offers a regional service where he installs high quality window shutters and blinds. As part of the shuttercraft franchise network Matt benefits from the support of the largest distributor of shutters in the UK, whilst still being able to offer a bespoke local service, across the county.


When Matt had been operating for 9 months he had already beaten the shuttercraft yearly targets that the financials have been based on. All KPI’s from average order value, number of sales, average sqm per sales and average fit charge have been exceeded.

Shuttercraft Gloucestershire retails only the highest quality products and work closely with the S:CRAFT brand of made-to-measure shutters and wood slat venetian blinds, to ensure a fully up-to-date range of products and colours is always available.

shuttercraft have signed Matt up to Checkatrade as part of the overall marketing plan and potential clients can now check the validated feedback from his existing customers.

Matt says: “”From the outset shuttercraft made me a welcomed member of the franchise team, giving me confidence in both product and operations and helping me to launch a professional service within my franchise territory of Gloucestershire.

My regional website was up and running virtually straight away and ranked no 1 on google for shutters in Gloucestershire within 8 weeks. I arrived at my induction training as Matt and left as shuttercraft Gloucestershire, with a fully sign written van, branded clothing, Blackberry and stationery as well as all the professional sales tools I could possibly need.

When I was 9 months into my first year I hit  my yearly target shuttercraft gave me and the forecast £64K net earnings for year 2 should not be a problem. The team is working great! My family and I feel incredibly positive about the future. All that hard work is paying off and it’s a great feeling."

As a shuttercraft franchise owner your role is to effectively manage the business on a day to day basis. This includes the sales promotion and business development; quoting for new work; surveying and installing the shuttercraft product range; building relationships with clients, to encourage repeat business; and growing the franchise, eventually recruiting and training new staff.

To succeed with shuttercraft you need an eye for detail and a passion for excellent service. You must be a people person with good empathy towards clients as well as having the inherent potential to become a quality craftsman. Additional skills such as training, sales or marketing would also be an asset but shuttercraft have all the expertise in house to provide franchisees with the support they need.

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