Dum Dum Donuts - Donutterie Franchise

Sell fresh artisan donuts. This is a new franchise - get involved early and have a choice of premium location!

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  • Finance requirements
    Initial Franchise Fee: £20,000
    Working Capital: £60,000
  • Available areas
    Opportunities throughout the UK.


Dums Donuts UK Franchising – Sweet Returns.

Artisan donuts handmade fresh each day and delivered to your store ready to sell. Our team of chefs use our unique donutterie baking process and source the finest natural ingredients to craft “the best donuts in the world?”.

Dum Dum Donuts are the world’s first artisan baked donut/croissant donut brand.

Made with only natural ingredients and yet uncompromising on irresistible deliciousness, Dum Dum's offer beautifully baked (not fried) handmade donuts to a growing legion of our loyal of fans across the UK and beyond.

Founded by artisan donut chef Paul Hurley after 20 year’s experience in the donut industry, he had the vision to create ‘The Best Donut In The World’.

Although a grand statement, Paul, or ‘The Donut Guy’ as he has become known, believed this has to be at the heart of the brand.

Our Growth

6 UK stores already trading including Intu Lakeside, Shoreditch, Croydon, Brighton, Westfield and Harrods. Overseas we have 5 stores in Dubai. Coming soon London Euston and London Bridge followed later this year by Wembley, Qatar and Saudia Arabia.

Getting Started

A typical store set up costs from £68k -£118k with a turnover forecast £400k - £700k giving a 20% Operating Profit. Low staffing, small unit foot print and cash generating from day 1. We work best in Shopping Malls, Transport hubs and busy High Streets but know there will be other great opportunities with pop ups, festivals, sports venues and Service stations.

Deliveroo, Uber eats and our online ordering are helping stores drive sales even higher as local business and Residents opt to order in boxes of Donuts for their Parties, meetings or just pure indulgence.

Why Choose Dum Dum Donuts

No on-site cooking so all we need is 100 to 500 sqft A1 usage sites. The Donuts are delivered fresh every day so all you need is a great team to sell the Donuts and make the coffee. Our Social media coverage continues to grow attracting a loyal customer base excited by these great sweet treats.


Our Operations team along with Paul are with you every step of the way. We include Xero accounting software, a central technology support hub as well as set up on all the delivery system and Izettle our POS software.

Available Sites

This is a new franchise opportunity so those getting involved early have a choice of premium locations and with multiple territory franchise fees from £20,000 per territory, NOW is the time to talk to Dum Dum’s 


We like to keep things simple and fun, after all it Donuts we are selling so there is a 6% Management fee, 2% National Marketing Fees and £150 a month technology fee.

Are you a Donuteer?

If you have the passion and drive to grow with this fun brand liquid capital of around £60k, can work as part of a team but drive your business like a true leader Dum Dums would like to hear from you.


Dum Dum donuts, Shoreditch
Dum Dum donuts, Shoreditch
Meet Paul Hurley, founder of the Dum Dum Doughnutterie in Shoreditch, London. Paul tells us how he came to bake the perfect doughnut, the unusual circumstances that lead to him starting the business, what the future holds and more!

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