Photography is an industry that has changed rapidly along with changes in technology. As more people own a camera, the standard amateur photograph is looking more professional.
Trying to go professional in the competitive photography industry can be made a lot easier by doing it with the support of a franchisor that already has systems in place, an existing client base and marketing materials.
About the industry
Photography and images surround us all the time and people want to document most of the events that happen in their lives from weddings and birthdays to baby showers and retirement parties.
The industry has, however, become very competitive and, along with creativity and photographic talent, it is important that you have the business know-how in order to make a profit.
Due to the competitive nature of the industry, becoming a
There is a wide range of photography franchises from
The advantage of this industry is in the variety. The ability to access whatever kind of photography that will suit you means that there are businesses for a wide range of skills and talents.
Find the right niche
Each photography franchise package will be unique depending on the type of photography they specialise in. Some will require little existing skill or knowledge of photography as they will provide extensive training and support when you become a
For some photography franchises, however, it is important that you already have some photographic skills, knowledge and equipment.
Different franchises will suit different people. If you are already a budding photographer that is looking to get the support of a larger brand behind you, you would focus on the kind of marketing and contacts that a particular franchise is able to offer.
As an example, this could be with
Someone with little to no knowledge of photography, however, is still able to enter this industry and can do so through a franchisor that will give extensive training and technical support from the beginning helping you to become adept and skilful at the photography and the business side of things.
There are many
Either way, however, you need to show passion, a creative flair and business acumen to be successful in this business.
Is it for me?
If you are passionate about owning a business as well as photography, there will be a photography franchise that is right for you.
Pet, portrait, event, wedding and sports photography are all specialisations within the industry.
There are, however, some skills that you will need no matter which type of photography franchise you buy:
You will still need a flare of creativity and the confidence to work with people.
Dealing with people on a daily basis is a given and keeping a business mind will be necessary in order to be profitable.
Consider what territories are available for the selected photography franchise that you are interested in because they will usually not have more than one
Once you have selected the right franchise there will be plenty of support and training. Spend some time making sure that that the franchise you choose is, in fact, the right one for you.