DREAM Doors celebrated a year of record sales and massively increased marketing visibility at its annual conference.
Around 225 franchisees and suppliers attended the conference for the UK’s #1 kitchen makeover company, held at the Hilton at the Ageas Bowl, Southampton. Managing director Phil Carr explained to conference guests how improvements to the company’s digital marketing and TV advertising campaigns contributed towards a record network turnover of £44million in 2018.
Phil also detailed how a focus on digital marketing has yielded a 15 per cent increase in web visits since 2017, directly contributing towards more sales throughout the network. He added that it had been an ‘exceptional year’ in terms of recruitment, with Dream Doors’ director of franchise recruitment, Alex Waite, having recruited 14 new franchisees.
Throughout the day, conference guests met key suppliers who answered questions on and provided demonstrations of their latest products and services. Conference guests also enjoyed motivational talks from Andrew McMillan, the former head of sales for John Lewis, as well as one from Taming Tigers author Jim Lawless.
A number of franchisees were also acknowledged for their incredible performances during the evening’s awards ceremony. Following the conference, Alex said: “Our conferences get better and better each year, and this one has set the bar incredibly high.
“The speakers were superb, as was the venue, and the evening of celebration with our network topped it off.
“We’re all looking forward to an even better 2019, with several new franchisees already on board for training in January.”
Dream Doors is looking for more talented franchisees who are ready to generate huge profits by representing an industry-leading brand.
Come and meet the Dream Doors recruitment team at The British and International Franchise Exhibition on February 1stand 2nd at Olympia London. The recruitment team will also be at The National Franchise Exhibition on February 15thand 16that the NEC in Birmingham.
There are just 19 new franchise territories available nationwide, particularly in the North East, North West, Yorkshire and Scotland.