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The market is changing for the better

13 June 2013

Over the past few years, it’s become more and more apparent that the market is changing. In search of a superior service, larger organisations are delegating previously centrally purchased services, looking for local businesses with people who can offer a personal level of care. But what’s interesting is that they want this service to also offer the high standards, systems and reliability that only come with established national providers. It’s this delicate balance that Betterclean Services is proud to offer.  

The Betterclean Services model has been developed to allow local franchise owners the freedom and autonomy to run their own business. Yet, because of the comprehensive ongoing support available to franchise owners, they can make the most of the experience, systems and expertise in place to provide the reliable service customers demand and deserve.   

Creator of the Betterclean Services business model, Dan van Kuyk, explains: “I understand the support that local owners require from when I was a franchise owner.But I purposely designed the Betterclean franchise to allow owners to be a ‘Business Owner’ and not a ‘Salesperson’ or ‘Manager’. And by having this freedom, our owners are able to shape their business to fit the need of customers in their area. They have that kind of flexibility.”

Another aspect of Dan’s vision that is so appealing is a focus on affordability. By investing in the latest cleaning equipment and methodologies, Betterclean Services offers superior commercial cleaning carried out efficiently, at a price that customers won’t bulk at.

It’s the reason that the Betterclean Services list of clients includes a number of big brands alongside local businesses. Happy customers currently include: South West Water, Barratt Homes, Harvester, Specsavers, Lexus, Toyota, Harley Davidson – to name but a few.

Dan sums things up: We often have feedback about how refreshing it is to work with a company who provides reliable commercial cleaning service with care and attention. And I think the reason for this is because we have a team of owners who understand their customers – they’re not being spoon fed from head office.”

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