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etyres announce key new Head Office appointment

03 April 2014

Leading online mobile tyre franchise, etyres, has appointed a new franchise network sales manager to maximise sales and promote growth across its nationwide network.

Colin Budden, who has worked in the franchise industry for 20 years, covering a wide variety of areas ranging from frozen food to drain cleaning, brings a wealth of experience to the new role.

“My role is to help etyres Franchise Owners set out clear goals and work with them to make sure they can achieve their targets. My initial priority is getting out and about to meet everyone,” Colin explained. “I want to get a clear insight into how every branch operates, which will allow me to offer constructive advice on how to improve the business. 

“I know that everything I recommend and advise has been tried-and-tested and delivers results, whether it is from my previous experience or from other etyres Franchise Owners. I think the latter is a very important aspect of my role. If someone has a great idea that leads to more business or better operating procedures, I want to be able to drive that initiative out across the network so that everyone can benefit. The fact that we are a nationwide network gives us more credibility and if we can communicate and channel our successful initiatives it enhances the etyres brand and every individual branch.”

etyres, which has the distinction of being the UK’s first online mobile tyre fitting franchise, has been trading successfully for more than 20 years. Its tried-and-tested formula allows Franchise Owners the opportunity to become their own boss, while enjoying the benefits of being part of a brand leader in the mobile tyre and battery fitting industry.


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