Wiltshire Farm Foods - Home Delivery Food Franchise

Join the UK’s leading home delivery food franchisor.


Wiltshire Farm Foods is the UK’s leading home delivery food franchisor with a network of over 80 franchise partners, owning non-competing territories.

Established for over 25 years, Wiltshire Farm Foods is a highly successful franchising brand owned by apetito UK, a profitable and growing food manufacturer.

Who are we?

We supply delicious and nutritious frozen ready meals from franchises based in the local community that are easy to prepare and delivered direct to the freezer.

Our model is based around good old-fashioned service that seeks to make a real difference to the lives of our elderly customers, helping them retain their independence living in their own homes.

For many of our customers, our drivers and office staff are sometimes the only people they see or speak to from one day to the next, and the importance of this relationship is key to the success of Wiltshire Farm Foods.

With numerous awards under our belt, including the BFA 2019 Winner for Social Enterprise and two Queen’s Awards for Enterprise, we’re proud of the service we provide.

Franchising with Wiltshire Farm Foods

Having supported you through the purchase of your franchise, all new Franchise Partners complete a thorough onboarding process with our dedicated Implementation team. During this we will support you in developing the skills and knowledge you need to become a successful Franchise Partner.

  • Setting up your franchise - We support you through the legal and financial elements of your franchise purchase, as well as guidance around the correct coldstore, vehicles and any premises requirements.
  • Induction & Training - A tailored start-up programme, including on and off-site training designed to equip you with the key skills and practices to get your franchise off to a flying start.
  • Marketing Supp​ort- Committed to national advertising across TV, Press and Direct mail, our Marketing team also provide dedicated support and materials to support your Local marketing activity.


For an average sized franchise, you would typically need £150k in personal funds plus a business loan to purchase the business and all necessary assets. Franchise turnover opportunities can range from £600k-£1.5m. We operate a simplistic model, with no ongoing service fees, national marketing contributions or other hidden costs.

If you’re looking for a franchise opportunity that makes a real difference, get in touch today for more information. 


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